△ Workshop · Training

AI visual capability.
Built in-house,
built to last.

Your team shouldn't depend on an external studio forever. We transfer the methodology — brand-anchored prompt engineering, quality curation, workflow design — so your team can produce brand-consistent AI visuals independently.

What makes this different
Built around your brand, not a generic tool
Every exercise uses your actual guidelines. Participants generate images for your brand during the session — not hypothetical examples.
Creative methodology, not a software tutorial
We teach the art director's approach to AI — visual territory, curation standards, brand coherence. Tools are secondary.
Delivered by practitioners, not trainers
The people running the workshop are the same people producing campaigns for luxury houses and DTC brands. The methodology is proven on real projects.
You leave with a working system
Prompt library, usage guidelines, quality framework — all built during the session and ready to use the next day.
The problem we solve

Your team is using AI. But not your brand's AI.

Most creative and marketing teams experimenting with AI image generation are producing content that looks generic — not because the tools are bad, but because no one has taught them how to anchor generation to a defined brand territory.

The result: visuals that could belong to any brand, or worse, visuals that clearly look AI-generated. Neither is acceptable if your brand has a genuine visual identity worth protecting.

What changes after the workshop

A repeatable workflow. Not a one-time output.

We don't deliver assets — we transfer a methodology. After the workshop, your team knows how to define a visual territory for generation, engineer prompts around your brand's DNA, apply professional curation standards, and integrate AI output into your existing production workflow.

The goal is capability, not dependency. Every team we train leaves with tools, frameworks and the confidence to produce brand-consistent AI visuals independently.

What the workshop covers

Four modules. One complete methodology.

Module 01

Defining your visual territory for AI generation

Before writing a single prompt, your team learns to translate brand guidelines into an AI-native visual brief: colour systems, lighting references, texture vocabulary, composition rules, and — critically — what your brand should never look like. This foundation determines the quality of everything generated downstream.

Brand analysis Visual DNA mapping Territory definition Competitive positioning
Module 02

Brand-anchored prompt engineering

Not a tutorial on how to write prompts — a methodology for writing prompts that are specific to your brand. Participants learn to build structured prompt architectures that consistently generate images within your defined visual territory, across Midjourney, Stable Diffusion, Flux, and other tools.

Prompt architecture Negative prompting Parameter control Style consistency
Module 03

Quality curation — the art director's eye

Generation without curation produces noise. We teach your team to apply the same critical eye used in professional art direction: what to reject, what to push further, and how to recognise when an image belongs to your brand versus when it merely looks good. This is the module that separates teams who produce average AI content from teams who produce exceptional AI content.

Selection methodology Brand coherence audit Quality benchmarks Rejection criteria
Module 04

Post-production & workflow integration

AI output is a starting point, not a finish line. Your team learns the post-production steps required to bring AI-generated images to professional production standards — colour grading, retouching, format adaptation — and how to integrate this into your existing creative workflow without adding unsustainable overhead.

Post-production essentials Colour grading Workflow design Tool integration
Who this is for

Built for creative teams
who take brand seriously.

Creative Directors & Art Directors

You want AI to accelerate production without sacrificing the creative standards you've spent years establishing. The workshop gives you a framework to direct AI with the same precision you apply to traditional production.

Brand Managers & Marketing Teams

You're responsible for visual consistency across channels and you're watching AI-generated content erode your brand's distinctiveness. The workshop teaches your team to use AI as a brand-building tool, not a brand-diluting shortcut.

Social Media & Content Teams

You need volume without dilution — a constant flow of content that looks like it belongs to the same brand. The workshop gives you a repeatable production system designed for sustained, high-frequency output.

CMOs & Marketing Leaders

You want your team to build genuine AI capability in-house without creating permanent dependency on external vendors. The workshop is the starting point for a structured, quality-controlled internal AI practice.

DTC Founders

You're building a brand on a budget and you need campaign-quality visuals without traditional photography costs. The workshop teaches you to produce them yourself — at the standard your brand deserves.

Agencies & Studios

You want to integrate AI into client work without compromising creative standards or brand coherence. The workshop builds the internal methodology to do this consistently across projects and clients.

Workshop formats

Choose the format
that fits your team.

Half-day

Foundation Workshop

Modules 1 & 2. Visual territory definition and brand-anchored prompt engineering. Ideal for teams who already have a strong visual identity and want to translate it into AI generation. Delivered in 3.5 hours with hands-on exercises throughout.

From €1,200
Up to 12 participants · on-site or remote
Full-day

Complete Methodology

All 4 modules. The complete workshop experience — from visual territory definition through prompt engineering, quality curation, and post-production integration. Participants leave with a working brand-specific prompt library and a documented internal workflow. Recommended for teams starting from scratch.

From €2,200
Up to 12 participants · on-site or remote
Multi-session

Programme & Follow-up

For larger teams or organisations who want to embed AI visual methodology across departments. We design a custom programme covering initial workshops, department-specific sessions, and structured follow-up to monitor quality and consistency over time.

On request
Custom scope · ongoing support available
What your team leaves with

Not just knowledge.
A working system.

Brand-specific prompt library
A curated set of validated prompts built around your brand's visual territory during the workshop. Ready to use immediately, structured for consistent results across tools and team members.
Internal AI usage guidelines document
A structured reference document defining how your team should approach AI generation: what tools to use when, what to generate, what to avoid, and how to maintain brand coherence across campaigns.
Quality review framework
A practical checklist and evaluation criteria your team can apply before any AI-generated asset is approved for use. Built around your brand standards, not generic quality benchmarks.
Visual territory reference document
A written and visual brief defining your brand's generation parameters — colour systems, lighting logic, texture vocabulary, composition principles. The creative constitution for every future AI image your team produces.
30-day follow-up support
Access to our team for questions, prompt refinements, and quality review of your first independent productions. We stay available until your team is genuinely autonomous, not just theoretically trained.
What a client said
"The workshop changed how our entire team thinks about image production. Three months later, we're producing content internally that our own creative director can't identify as AI."
Head of Brand, European DTC fashion label
Our standard
"We measure the success of a workshop by what your team produces six weeks later, not by what they understood in the room."
Léa Fontaine, Creative Director, Memorable Studio
Industries we work with

Tailored to your sector.
Grounded in your brand.

Fashion & Luxury

Brand consistency is non-negotiable. We teach your team to generate campaign-quality imagery that respects the codes and aesthetic precision your house has spent decades building.

Beauty & Cosmetics

Product rendering, skin tone accuracy, packaging environments. The workshop covers the specific technical and brand challenges of AI generation in beauty — including what the tools still can't do reliably.

Tech & Scale-ups

You're moving fast and need visual content at scale. The workshop builds a production system that keeps up with your growth without sacrificing the brand coherence you're working to establish.

Food & Lifestyle

Food styling, lifestyle environments, seasonal campaigns. We train your team to produce visuals that make your product irresistible — without the cost and logistics of traditional food photography.

How it works

From booking to
independent capability.

01

Discovery call & team assessment

We start with a 30-minute call to understand your team's current capabilities, your brand guidelines, and the specific visual challenges you want to solve. This shapes the workshop content — we don't deliver a generic programme.

⟡ 30 minutes · free · no commitment
02

Workshop customisation

We review your brand guidelines, existing visual assets, and current AI experiments (if any). The modules are then adapted to your brand's specific visual territory, tools already in use, and the skill level of participants.

⟡ 2–3 days · handled by our team
03

Workshop delivery

Half-day or full-day session delivered on-site at your location or remotely via video call. The format is hands-on throughout — participants generate images, receive live feedback, and build the prompt library during the session.

⟡ 3.5h or 7h · on-site Paris or remote
04

Delivery of documentation & follow-up

Within 48 hours of the workshop, we deliver all documentation: prompt library, visual territory brief, usage guidelines, and quality framework. We then remain available for 30 days of follow-up support as your team starts producing independently.

⟡ 48h delivery · 30 days follow-up
Common questions

Before you reach out.

Creative directors, brand managers, social media managers, and marketing teams at brands who want to produce AI visuals in-house without losing brand coherence. No technical background required — the workshop is built around creative methodology, not software tutorials.
No prior experience required. We start from brand strategy and creative direction, then introduce tools in that context. Participants with existing tool experience go deeper into brand-specific prompt architecture and quality control methodology.
A generic tutorial teaches you how to use a tool. Our workshop teaches your team how to use AI to produce visuals that are unmistakably yours. The focus is on brand-anchored creative methodology: defining visual territories, engineering prompts around brand DNA, and applying the same curation standards used in professional art direction. The output isn't theoretical — participants build real assets during the session.
Yes. We deliver workshops on-site in Paris and across France, or fully remote via video call. The remote format works well for teams up to 12 people and uses shared screen sessions for hands-on generation exercises. International teams in the UK, US, and across Europe regularly attend remotely.
We cap sessions at 12 participants to ensure hands-on quality. For larger teams or multiple departments, we recommend a multi-session programme — we'll design the right structure for your organisation and can discuss this during the discovery call.
Every team leaves with a brand-specific prompt library built during the session, an internal AI usage guidelines document, a quality review framework, a visual territory reference brief, and 30 days of follow-up support. The goal is a repeatable workflow your team can run independently from day one.
Yes — and this is one of the most effective combinations. We produce a campaign together (so you have a concrete reference), and then the training transfers the methodology behind it so your team can maintain and extend the visual territory independently. The Art Direction document from the campaign becomes the foundation for the workshop.

Ready to build real
AI capability in-house?

Drop your email. We'll respond within 48 hours with a genuine assessment of how the workshop could work for your team — not a sales pitch.

Got it — we'll be in touch within 48h.

No commitment. No spam. Just a real conversation.